Tuesday, May 1, 2012

Is It Pony Farm or Touchstone Farm?

 Is It Pony Farm or Touchstone Farm?

It has been well over a year since Pony Farm and Horse Power became Touchstone Farm. I often hear people telling me they don’t get it. If you are scratching your head and telling yourself you don’t get it, don’t feel silly. You aren’t alone -- sometimes, I still call the farm Pony Farm or PF for short. Let me explain it to you!

In the past, the farm had three separate operations: Horse Power, Pony Farm and Stepping Stone Lodge. The three had separate accounting books, employee manuals, tax returns, etc. All three used at least some of the same staff, horses, and facilities. Horse Power was a nonprofit but the other two were not. Three operations made things like accounting, payroll, taxes, and fundraising very complicated with a lot of duplicated (or triplicated!) effort.

Now, all three organizations operate as programs under one nonprofit "umbrella" named Touchstone Farm. In this new organization:
Pony Farm is the name of our residential summer riding camp.
Horse Power is the name of our therapeutic riding program, which also includes the Barn Buddies summer day camp and the Horse Power Instructor Training Program.
Stepping Stone Lodge still refers to the lodge.
Touchstone Farm is the name of the overall farm and of our riding and carriage driving programs.

Are you nodding your head and saying, "Yes! I get it?" I hope so. But if you still call us Pony Farm, it’s OK.

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